Summer is turning into fall and that means lots of celebrations are in store. The barbecues and beach days have slowed down and are making way for apple picking and pumpkin carving. Weddings are also extremely popular during the late summer/early autumn months. Some of our favorite things to print at TPI Solutions Ink are custom wedding jobs. The designs are always fresh and exciting, and we get the opportunity to use a lot of different specialty substrates. From over the top extravagant to laid back and casual, there's a style to match any event. Printed wedding materials really help set the tone for a wedding. Are you having a fancy black tie reception? Consider a pearlescent paper to add an extra touch of class. Is your wedding more down home country than big city? Try using some cream felt stock for a more natural feel.
Printing technology has made a lot of progress over the years. One of the most exciting new developments is the ability to print digitally using opaque white ink. As a designer I'm always looking for inspiration and white ink opens up a lot of possibilities. Dark colored papers that would have been incredibly difficult and expensive to print on before are longer off limits. White ink can also be used with metallic, synthetic and clear substrates. Below is an example of a Halloween mailer we produced using white and black ink on orange stock.
As a graphic designer, I often have to answer some version of the question: "Why does the color on my screen look different than the color that's printed?" The best way to avoid this problem is to have a strong understanding of the different color modes and their uses.